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Company DescriptionArsh Carpet Company masterfully blends the art, taste, and authenticity of Iranian culture to create silk-like, hand-woven-style carpets using premium materials. This dedication to quality and artistry has earned them high customer satisfaction and a competitive edge in the market. Originally established in Qazvin, the company relocated its headquarters to Tehran in 2007, although the manufacturing plant remains in Qazvin. What sets Arsh Carpet apart is its innovative approach to production and market success. The company employs reverse engineering, focusing on market needs before production—a strategy key to their achievements. Unlike most manufacturers that begin with production, Arsh Carpet first invested in market research and consumer preference analysis. By understanding customer tastes upfront, they were able to tailor their production to meet demand, resulting in the highly successful Arsh brand. By prioritizing customer preferences and integrating them into their pro...
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